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Bringing the Web to the TV – Déjà Vu All Over Again?

The Diffusion Group - Two recent announcements sent me spinning back in time to my early days with the WebTV team:

  * Google, Intel, and Sony collaborating to bring the Web into the living room through a new generation of televisions and set-top boxes.
  * Hillcrest Labs releasing a new browser optimized for viewing Internet video on PC-connected televisions.

Both of these efforts have one thing in common: they seek to bring open Internet access to the television (hence, my “déjà vu” moment). But is there any reason to believe that things will be different this time?

First, TDG applauds Hillcrest and Google/Intel/Sony for taking a truly open approach to bringing the Internet to the TV. It’s about time! Most companies in this space (e.g., Roku, Boxee, and the host of CE manufacturers) have instead chosen a curated approach, providing only a select set of Internet content for TV viewing. Given the speed with which technology changes and services come and go in the Internet world the only way to keep up is with an open browser solution.

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posted March 26, 2010

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About Hillcrest Labs

Hillcrest Labs consumer products are bridging the gap between online and television entertainment. Thanks to innovations such as our Kylo Web browser for TV and Loop pointer, an in-air mouse for TV, consumers can now access, organize and enjoy online content through their HDTVs. Hillcrest Labs has received numerous awards and recognitions including the two CES Innovations Awards, PC World’s 100 Best Products and Greatest Tech Designs, Popular Mechanics' Editors Choice, and many others.

Visit our corporate site to learn more about Hillcrest Labs products and partners.

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