Startups at DEMO Target Web-Connected TV
Business Week - Hillcrest Labs wants to make it easier for couch potatoes to surf the Internet on TV. So it came up with a Web browser called Kylo that can be used comfortably by a person sitting across the room.
Rockville (Md.)-based Hillcrest is among 63 startups unveiling their wares from Mar. 21-23 at DEMO Spring 2010 in Palm Desert, Calif. DEMO is a twice-a-year conference at which fledgling companies can build buzz and seek funding.
Hillcrest built Kylo to capitalize on growing demand for Internet services delivered via the TV. An estimated 10 million people watch Internet videos on such sites as Google’s (GOOG) YouTube via computers connected to TVs, according to Forrester Research (FORR). Other research suggests that consumers are increasingly willing to ditch cable or satellite TV service altogether in favor of Internet options.
posted March 26, 2010